MILAN (AP) – Not just individual styles but the entire fashion process was under discussion at Milan Fashion Week this year. Counter to trends in New York and London, Italian industry executives underlined that, beyond a few capsule collections and a handful of runway teasers, there would be no rushing Milan’s designs from the runway into stores.
If anything, the president of Italy’s National Fashion Chamber, Carlo Capasa, indicated a preference to slow down the arrival of these fall-winter fashions, sending them to the stores when the weather cooled, instead of in September.
“People want to buy in-season,” he said.
Those who want the real made-in-Italy deal have to wait, for the most part, six months until Milan’s latest trends, in all their well-researched and handcrafted glory, are on sale – a system that is not changing anytime soon.